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In Ansoff Matrix, can you use a combination of two strategies? For example, can you use both market penetration and product development? The scenario is
In Ansoff Matrix, can you use a combination of two strategies? For example, can you use both market penetration and product development? The scenario is women not being able to find their shoe size due to limited sizes, market penetration is done by solving their problem and the introduction of more sizes and technology that help identify the true fit fall under 'Product Development'
Based on the scenario, would it just be product development or both market penetration and product development?
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