Question
In any industry, there's always at least one buyer who will make a decision to buy on the merits of the product offered and the
In any industry, there's always at least one buyer who will make a decision to buy on the merits of the product offered and the value it might give them, rather than the opinions of others or how many others have bought before them.
-True
-False
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Principles of Marketing
Authors: Philip Kotler, Gary Armstrong
13th Edition
0136079415, 978-0136079415
