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In being asked to take the lead as a concessions operator for a large football stadium and generateone new merchandise item. Please outline you idea

In being asked to take the lead as a concessions operator for a large football stadium and generateone new merchandise item. Please outline you idea for one new merchandise items and please outline your justifications as to why you have selected this item. Please also take into consideration the projected revenue increase for this items over the course of an entire football season.

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