In Chapter 7, we learned three principal strategic options for the multinational company: (1) Multidomestic Strategy, (2) Global Strategy, and (3) Transnational Strategy. Suppose your company formulates an international strategy to sell the new product line in more than 50 countries in different regions.

What strategic option would be better suited for your purpose, and why?

Please select one of the following companies for your answer:

1. Mobile phone manufacturing company (e.g., Apple, Samsung, Motorola, OnePlus)

2. Large home appliance manufacturing company (e.g., GE, Whirlpool, Samsung, LG)

3. Pharmaceutical company (e.g., Johnson & Johnson, Pfizer, Bayer, Merck)

4. Food and beverage company (e.g., PepsiCo, Nestle, Tyson Foods, The Coca-Cola Company