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In customer satisfaction surveys, we often use ordinal scales, such as very dissatisfied, somewhat dissatisfied, neutral, somewhat satisfied, and very satisfied, to indicate the level
In customer satisfaction surveys, we often use ordinal scales, such as very dissatisfied, somewhat dissatisfied, neutral, somewhat satisfied, and very satisfied, to indicate the level of satisfaction. In such cases, we can recode the categories using numbers 1 through 5, with 1 being very dissatisfied and 5 being very satisfied. This transformation allows the categorical variable to be treated as a '________' variable in certain analytical models
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