In his book [Examples of Legal But Unethical Situations in Business], David Ingram discusses unethical marketing practices.

Marketing strategies can straddle the line between persuasion and manipulation, and this is yet another area where subjective ethics play a significant role. Some marketing strategies can take advantage of uneducated segments of the population, which is perfectly legal while being scorned by the general public. Before the Credit Card Act of 2009, for example, banks could entice teenagers to open credit accounts by promising financial freedom, regardless of their ability to repay high-interest debts.

Other methods exploit harmful addictions by eliciting emotional responses. In a world where people can ruin their lives with a gambling addiction, casino commercials showing elated winners throwing money into the air are a prime example. Other strategies can take advantage of people in need by luring them into predatory services like high-cost loans that compound daily interest.

Give at least **two different examples of your own** that exemplify unethical marketing practices (you can find cases on the Internet). Explain why each case was unethical and give examples.