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In large retail firms, 1 0 Multiple Choice purchasing agents make decisions based on what products they would buy themselves. straight rebuys rarely happen. buyers

In large retail firms,

10

Multiple Choice

purchasing agents make decisions based on what products they would buy themselves.

straight rebuys rarely happen.

buyers have computers systems that let them know the profitability of different competing products.

buying committees are the way all buying decisions are now made.

committee buying favors sellers with persuasive salespeople.

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