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In looking at the Urban Axes case, what organizational structure and/or process changes would you propose for the firm to adopt to navigate an uncertain

In looking at the Urban Axes case, what organizational structure and/or process changes would you propose for the firm to adopt to navigate an uncertain future successfully?

Anthony, M., & Mehta, S. (2021). Urban Axes: First Mover in US Experiential Entertainment. Ivey Publishing, (W21102).

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