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(in millions) Turner (cable networks and digital media) $14,218 Home Box Ofice (pay television) 12,014 Warner Bros. (films, television, and videos) 3,478 ssume that the
(in millions) Turner (cable networks and digital media) $14,218 Home Box Ofice (pay television) 12,014 Warner Bros. (films, television, and videos) 3,478 ssume that the variable costs as a percent of sales for each segment are as follows: Turner Home Box Office Warner Bros. 36% 33% a. Determine the contribution margin and contribution margin ratio for each segment from the information given. Enter amounts in millions rounded to whole amount. Round contribution margin ratios to whole percents for each segment from the above information. Enter all amounts as positive numbers. Refer to the Amount Descriptions list provided for the exact wording of the answer choices for text entries. Turner Home Box Office Warner Bros b. Does the segment with the highest contribution margin in (a) mean that it is the most profitable segment with the highest operating income? O Yes No
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