In NewShoes, your firm starts out selling a basic version of athletic shoes, just like all the other competitors in the industry. An important marketing task for a firm is to differentiate its brand from the competition, making it more attractive to its target customers. In the simulation you can do this by improving the product and setting its price in line with consumer expectations. By mapping the version and price of all the products in the industry, you can get a good idea of how you are positioned relative to the competition. Adding customer satisfaction to the map may help you understand how customers perceive the value of each product. For this assignment, you will need to purchase research reports on the Product Level (i.e, version), along with Price and Customer Satisfaction in the Home market. Because you need the data for all competitors, you will need to order the Detail reports. After you have access to the reports, chart the data using the template below. Product Positioning Continued on