1. In order to acquire a user who will play our game Bubble Buster 2048, we spend some marketing budget;

2. When a user plays Bubble Buster 2048, he will see ads that will generate revenue;

3. During the first 7 days, this user has generated $0.35 in ad revenue;

4. During the first 7 days, the user will generate 70% of the total revenues we can expect from him;

5. For every user that comes from marketing, an average of 0.7 users come from word of mouth;

6. Our goal is to make a 40% profit (Profit = Revenues Marketing costs. If we get $100 in revenues, our goal is to get $40 in profit);

Taking this into account, how much should we pay in marketing to acquire 1 user? Please detail your calculations.

3. You have to manage +100 influencers. You have to give them feedback and answer all their questions.

What tool(s) do you have to put in place to enable you to manage a large number of influencers?

5. Explain how you understood the role and what interests you most about it.