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In segmentation, targeting and positioning (STP), targeting is defined as: Select one: a. Optimize our products/services for that segment b. Find the most customers c.

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In segmentation, targeting and positioning (STP), targeting is defined as: Select one: a. Optimize our products/services for that segment b. Find the most customers c. Determine which kinds of customers exist d. Select which ones we are best off trying to serve

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