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In the case of Taco Bell's Doritos Locos Taco ( DLT ) , the innovation team encountered the most significant challenges in what stage of
In the case of Taco Bell's Doritos Locos Taco DLT the innovation team encountered the most significant challenges in what stage of the product development process?
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Idea generation
Product development
Market testing
Product launch
Evaluation of Results
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It Project Management
Authors: Joseph Phillips
3rd Edition
0071700439, 978-0071700436
