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In the Chase Sapphire Case Study, What is your assessment of the Chase Sapphire Reserve credit card? Is this a good product for JPMorgan Chase?
In the Chase Sapphire Case Study, What is your assessment of the Chase Sapphire Reserve credit card? Is this a good product for JPMorgan Chase? For the Sapphire Brand? In answering these questions, consider evaluating the external credit card environment and JP Morgan Chases internal core competencies
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