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In the context of product considerations in pricing, a ________ is an approach to pricing in which a seller charges a relatively low price on
In the context of product considerations in pricing, a ________ is an approach to pricing in which a seller charges a relatively low price on a new product and is used when demand for the product is, at least in the short run, price elastic
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Foundations of Business
Authors: William M. Pride, Robert J. Hughes, Jack R. Kapoor
6th edition
1337386928, 9781337670975 , 978-1337386920
