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In the course long project, you will conduct a complete analysis of a publicly listed U.S. company. The project will require you to identify and

In the course long project, you will conduct a complete analysis of a publicly listed U.S. company. The project will require you to identify and obtain relevant publicly available information on the selected company.I choose the Apple Company. Below is a suggested structure for your final project.

1. Briefly describe the industry and the companys position within the industry and, most importantly, the sustainability of profits generated by the companys strategy. Please do not simply repeat the company overview from the companys website or Management Discussion and Analysis.

2. Accounting Analysis: Use at least four concepts from the course to analyze the company based on the companys accounting structure used.

3. Financial Analysis: Calculate ratios and provide commentary on the following factors:

Evaluation of Short Term Liquidity Evaluation of Operating Performance and Efficiency Evaluation of Capital Structure and Long-Term Solvency Evaluation of Profitability Evaluation of Market Measures (Ratios) I choose the Apple company.

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