Question
In the fast-food business faced a risk (political, economic, or cultural) when it entered a new market or tried to enter a new market. Was
In the fast-food business faced a risk (political, economic, or cultural) when it entered a new market or tried to enter a new market. Was the organization able to enter the new market? Why or why not?
4. Identify examples of companies in fast-food using each of the three international strategies (multidomestic, global, transnational).
5. Using the companies identified in question #4; identify what option or options those companies are using for competing in international markets
6. Using the companies, strategies, and options identified in questions #4 and #5; which company do you think is best positioned to compete in the international market and why?
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