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In the following podcast from NPR's Planet Money, Kid Rock discusses how his pricing strategy is an attempt to remove scalpers from the ticket equation.
In the following podcast from NPR's Planet Money, Kid Rock discusses how his pricing strategy is an attempt to remove scalpers from the ticket equation. Please listen to the podcast and answer the following questions:
- What do think about Kid Rock's strategy?
- What is the economic rationale behind what he is doing?
- Is this a better approach than having his concerts sell out quickly?
NPR Planet Money Podcast, June 23, 2013, npr.org
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