In the Lean Launchpad approach the business plan displays one of the following characteristics. Select the best answer for this from the entries below. (Select one.)

a. A preliminary business plan should be developed soon after the search for a business model begins

b. A business plan benefits a venture by speeding the search for a viable business model

c. Once a venture has developed a proven business model, the business plan is used to guide the execution of the business model.

d. A solid business plan must be developed well before the end of the search for a viable business model in order to interest investors in completing the search for the business model