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In the process of determining a strategic course of action, the most important step is -------------- Question 14Answer a. Identify the key groups b. Develop
In the process of determining a strategic course of action, the most important step is -------------- Question 14Answer a. Identify the key groups b. Develop a strategic plan c. Assess the company's goals and objectives. d. Assess the company's resources and capabilities
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Creating Value With Big Data Analytics Making Smarter Marketing Decisions
Authors: Peter Verhoef
1st Edition
1138837970, 9781138837973
