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In the research done by Kahneman, Knetsch and Thaler ( 1 9 9 0 ) ; they found that: * Randomly assigned owners of a

In the research done by Kahneman, Knetsch and Thaler (1990); they found that: * Randomly assigned
owners of a mug required around $7(significantly more money) to part with their possession, while *
Randomly assigned buyers were willing to pay only around $3 to acquire it.
REQUIRED: Explain the psychological bias exhibited by the subjects in the experiment and the expected
behaviors of investors affected by such bias that can cause investment mistakes.
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