In the UAE, nearly 18% of the population suffers from depression. Due to the stress associated with a contemporary lifestyle, mental health issues have been ranking higher on the epidemiological health issues chart. Feeling helpless, hopeless, tiredness, losing interest in friends and other things, behaving aggressively, short-temperedness, change in sleep patterns, getting irritated quickly and thinking negatively are some of the signs of depression. Moreover, sections of the UAE population experienced relatively high levels of depression and anxiety symptoms during the early stages of the COVID pandemic. Levels of anxiety and depression were notably higher among the following groups: younger age, female, having a history of mental health problems, self or loved ones testing positive for COVID-191 .When someone suffers from depression, it becomes difficult for the person to perform daily activities and it seriously affects their productivity at work. Some studies also relate depression to the development of Alzheimer diseases later on in life2. You have also realized that UAE consumers are not fully informed about mental health manifestations and treatment options. Based on these facts , You start considering the establishment of a depression treatment center with a headquarter in Dubai to deal with these health issues, offering counseling, lab tests, awareness and information materials as well as medical treatments. To finalize your decision you need to answer the following questions:

1. Define the target population of your program and the main factors that will affect the demand for your services.

Identify the factors that affect the supply of the programs services.(5 points)