In this challenge, you'll use your critical and creative dimensions of 4-DS thinking. Choose an industry of interest. Part A: Using the Five Forces Model, first pick a perspective to start your analysis (e.g., the Supplier perspective - meaning you'll be analyzing the suppliers in your industry). Then, using the supplier-questions in Porter's Model proceed to answer the question with actual industry data. You will be using the industry data to determine which supplier(s) have power, what type of power and how they are using it for their purposes in the marketplace. Part B: From your answers, what are the primary means of competition in this industry? In other words, how are they competing? If you were considering entering this market, how might you do it? In other words, where are the openings to enter and how would you defend your position? What is your Red Ocean Strategy? Part C: Now, choose a different perspective (e.g., the Buyer perspective, the Substitution perspective, the Rivalry perspective, or the New Entrants perspective) and then, do Parts A and B again using the appropriate perspective's questions from Porter's Model (e.g., for the Buyer perspective, use the Buyer related questions from Porter's Model).