In this discussion, share how business$-$to$-$business $($B$2$B$)$ and business$-$to$-$consumer $($B$2$C$)$ differ and how these differences influence the target audience.

Include examples of organizations to depict the differences between B$2$B $($ex$,$ IBM$)$ and B$2$C $($ex$,$ McDonald's$)$ companies. Some examples of both can be found in Coca$-$Cola and Motorola Inc.