Question
In this excellent historical perspective on Greenwashing, the authors explore the origins of the term and how the practice has evolved. Please read the article
In this excellent historical perspective on Greenwashing, the authors explore the origins of the term and how the practice has evolved. Please read the article and then do some research to find a company you believe is currently practicing greenwashing in its marketing efforts. Include in your short one-page paper a description of the marketing effort and why you believe it fits the definition of greenwashing. Be sure to include some evidence for your claims. LINK BELOW
https://www.theguardian.com/sustainable-business/2016/aug/20/greenwashing-environmentalism-lies-companies
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