Question
In this section you should analyze and report on main findings based on the questions you chose to ask your participants. When analyzing your graph
In this section you should analyze and report on main findings based on the questions you chose to ask your participants. When analyzing your graph keep in mind what does the data mean for the participants like their wants and preference and how it should be implemented into your business idea. Please use visualisations (graphs, tables, other visuals) in your report. 1) Analyze graphs 5, 7 and 8 together as a whole. What are the implications of the results? What does it mean for the participants and how it aids in your business idea. (I've already analyzed graphs 5, 7 and 8 separately so I need help with putting the information together to form one answer). Important Information:
In an article written by Kohl (2019), he stated that a well-designed office creates a less stressful and more productive environment. It is critical to take into account the physical working environment. People need to feel at ease and tranquil in their physical work environments in order to perform their best work. An individual's immediate surroundings where he does his task is a major influence of the quality of their work and their degree of productivity. Improper surroundings present dangers that make the working environment dangerous and reduce one's productivity. As a result, the workplace requires an environment in which an individual may work without interruption. An efficient workplace must provide an environment in which the desired goals can be attained comfortably (Satyendra, 2019). Thus, our research focuses on the placement of Station booths/Nap- Work Pods at various MRT stations. The questionnaire was created to investigate the viability of station booths at MRT stations. The survey had 43 participants who were required to answer 20 questions. Google Forms was used as a platform. The questionnaires were sent via various social media platforms such as WhatsApp, Telegram, and Instagram. The station booth aims to cater to the needs of the people who used the MRT as their mode of transport. The information gathered will be used solely for academic reasons. The questionnaire focuses on a business concept to determine whether station booths might operate in MRT stations in order to practice working whenever, anyplace, and taking breaksaps. Each booth is outfitted with a desk, sofa, power outlet, and free Wi-fi. Users will like the fact that the cubicles are also soundproof. The overall response rate is 86% as we sent out around 50 questionnaires and got back 43. Based from the results, majority of the respondents who answered this questionnaire ages from 16 - 30 years old (79.1%) while others who answered ages 46 and above (14%) and 31-45 years old (7%). Most of the participants would utilize the Nap-Work Pods at least 1 to 2 times a week (58.1%) while others would use it 3 - 4 times a week (30.2%) and 5 - 6 times a week (11.6%). The most suitable and budget-friendly rate of the Nap-Work Pods is deemed to be $5-$10 per hour (60.5%) while others would want it to be a donation only rate (32.6%) and the remaining voted for $11-$20 per hour (7%). Since 37.2% of the sample population travel via MRT every day, 32.6% of the respondents want each MRT station to at least have 3 Pods while 27.9% voted for at least 4 - 5 pods and the remaining 11.6% voted for 2 pods. Other services were also suggested to be included in the Nap-Work Pod such as: a snack shelf (51.2%), drinks (39.5%) and others such as light music and comfort (9.2%). The 2 top choices for the respondent's preferred passcodes were a pin (sent via SMS) and QR codes. In terms of the nap area, 53.5% prefer to have loft seats and 46.5% would rather have a micro bed. In addition, 79.1% wants to have an individual remote for the air conditioning of each pod while 20.9% wants to have an office-controlled air conditioning. Lastly, the Nap-Work Pods is deemed interesting to the commuters since it gives commuters a time to rest amidst their travel, it is convenient to a lot of commuters, and enables commuters who have rush meetings or online classes a peaceful place to conduct such. On the other hand, despite the positive feedback, 51.2% of the respondents stated that they would not get work done while travelling via MRT because they would rather work at home while 30.2% stated that they have WIFI at home and 13.8% voted for other reasons such as confidentiality, inconducive work environment, too crowded, no tables, cannot concentrate and is inconvenient. The remaining 4.8% is in favour of working at Nap-Work Pods than working at home. All these information portrays the feasibility of station booths at MRT stations.Figure 5: How frequently do you travel via MRT? 43 responses 1 to 2 times a week 37.2% 3 to 6 times a week Everyday Never (If this is your answer, please specify the mode of transport you use. school shuttle bus/private transport Bus 27.9% 23.3% Monday to Friday Shuttle bus Only when I'm not being fetched to an... As shown, majority or 37.2% of the responses travel via MRT every day. 27.9% or 12 people travel via MRT 3 to 6 times a week. And 23.3% or 10 people travel via MRT 1 to 2 times a week. Minority of the responders rarely takes the MRT. We can conclude from this data that 97.7% of the responders take the MRT often, meaning we have a market for our service. This question shows if the Nap-Work booth has a market - if we have customers we can cater. And based on the responses, majority of the people take the MRT. 37.2% take it everyday, 27.9% take it 3 to 6 times a week, and 23.3% take it 1 to 2 times a week. We can see that many people are taking this transportation everyday. From these results, we can say that we have a market for the service.Figure 7: Have you ever get your work/assignments done while travelling via the MRT? 43 responses Yes No 67.4% 32.6% When asked if they get work/assignment done when traveling via MRT, 67.4% or 29 said they don't and the remaining 32.6% or 14 people voted yes. Since there are a lot of people who can't get work done in the MRT, we would change their perspective. We have to make it comfortable and away from distractions. This one is challenging since the people responded that they don't get work done in the MRT. And so, we need to adjust our service and how we will design the booth to make it suitable to the customers. We have to make it comfortable and away from distractions to ensure that their work productivity is increased.Figure 8: Please explain why or why you rather not get work done while travelling via MRT? (Select all that applies) 43 responses I rather work at home 22 (51.2%) There is Wi-fi at home -13 (30.2%) I would like to work outside of... 8 (18.6%) In a rush, lack of time at home -14 (32.6%) its not convenient to get work d... -1 (2.3%% ) Confidentiality. -1 (2.3%) Cannot concentrate -1 (2.3%%) Too crowded -1 (23% ) No tables -1 (2.3% ) Inconvenient, no place to use t... -1(23%%) 5 10 15 20 25 Majority of the responders - 51.2% - said they don't get work done while traveling in the MRT because they'd rather work at home. While 32.6% said they're ok working in the MRT because there's lack of time at home. 30.2% said they have WIFI at home (which is another way of saying they'd also rather work at home). The remaining 11.5% are various reasons ranging from distractions, inconvenience, comfortability, etc. If the main reason why possible customers don't use our service because they preferring working at home, we make the booth feel at home. What does home feel like? It's comfortable, it's spacious, it has snacks and drinks, a good WIFI connection, and whatever else our customers might need.Figure 2.1 Have you heard of the term Home Figure 2.2 Have you tried Home Meal Meal Replacement before? Replacement products before? 20% 28% yes 72% Looking at the above 2 figures, we can derive that the participants are not very aware of the concept of HMR and even more so HMR products, only a minority have tried the products which are all meal kits from 7- Eleven as elaborated in the questionnaire. With this data, it is evident that we will have to raise awareness for HMR and a substantial amount of marketing will be required in order to achieve that. Figure 3.1 Please indicate your response to the below statement: I am Figure 3.2 How much would you be willing to spend on a Home Meal willing to purchase a product if it will effectively reduce the meal's Replacement product from a restaurant (per person]? preparation time with easy instructions. Strongly Agree Agree Neutral Disagree Strongly Disagree 51 - $10 $11 -$20 521 -$30 $31 -540 541 -$50 $50 The data collected in figure 3.1 shows that 66.6% of the participants are open to the idea of trying out HMR products should it be available in the market. Also in figure 3.2, we gave the participants the option of open-ended and input any amount that they think is suitable.An from this question, we can derive that 90.7% of the participants are willing to pay an amount of $1 - $30 for a HMR product which is very reasonable as a meal served in a restaurant is typically around $15- $20 per person. However, most participants has opted for an range of $1 - $10 and this is a very low range which would serve as difficulty in producing this product and hence, to further confirm this result, it is best to further collect more data in a more detailed format with the specific prices for a product so that we will be able to understand the acceptance price range that people would be willing to pay for an HMR productStep by Step Solution
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