In "Writing for the Reader," what does "occupying the niche" refer to? a. Providing a unique solution b. Establishing a relationship with the reader c. Outlining the problem d. Establishing a territoryIn "Are You Solving the Right Problem?", what does the author suggest is a good strategy for defining the problem? a. Considering the reader's perspective b. Brainstorming with a team c. Providing a unique solution d. Quick implementation