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Information: A new customer has offered to purchase 6 million litres of ice-cream at $1.75 per litre. Factory capacity is 20 million 1-litre units; current
Information:
A new customer has offered to purchase 6 million litres of ice-cream at $1.75 per litre.
Factory capacity is 20 million 1-litre units; current production is 16 million units.
The company cannot sell to all the usual customers and also accept this order.
As a result, Cool-Treats must consider the following options:
- Refuse the offer from the new customer.
- Accept the offer and deny sales to some existing customers.
- Accept the offer and temporarily increase capacity at a cost of $500,000 to meet the order without impacting sales to existing customers.
Information Continued:
- What are the relevant costs and benefits of the three alternatives?
- By how much will operating income increase or decrease if the order is accepted?
Total | Unit Cost | |
Variable costs: | ||
Ingredients | $15,200 | $0.950 |
Packaging | 3,200 | 0.200 |
Direct labour | 4,000 | 0.250 |
Variable overhead | 1,280 | 0.080 |
Selling commission | 320 | 0.020 |
Total variable costs | 24,000 | 1.500 |
Total fixed costs | 1,552 | 0.097 |
Total costs | $25,552 | $1.597 |
Selling price | $ 2.00 |
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