Initial Post Remember that your Board consists of arts patrons without financial expertise or training. Based upon this module's required reading and the background information given, form an initial post covering the following three issues: 

1 Explain one reason why this project (NOH Live) is expected to lower risk through its effect on the standard deviation of project returns. Consult p. 339 of our required text for information. 

 2 Explain the principle of diversification and draw one parallel between NOH Live and a listed small-cap firm of your choosing in a different sector (see Resource to use below) illustrating how the principle of diversification may lower risk in relation to returns. Refer to pp. 311-317 and 340-346 for more information