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Insert one or two paragraphs analyzing P&G compared to other companies based on revenue, P / E and / or EBITDA ( and any other

Insert one or two paragraphs analyzing P&G compared to other companies based on revenue, P/E and/or EBITDA (and any other relevant industry metric) and what valuation your company should have based on comparable companies. Why are most research analysts valuing your company based on revenue, P/E and/or EBITDA (and any other relevant industry metric)? See research reports to answer the questions below:
1) Why should P&G trade on P/E or TEV/EBITDA ratio only and not on an average of TEV/Revenue, TEV/EBITDA and P/E ratio or more weightage to P/E ratio? For example: Banks do not trade on TEV/EBITDA or TEV/Revenue multiple since there is no concept of enterprise value in a Bank.
2) Why did you pick any year (2023 actual, 2024 expected or 2025 expected) as the year to value P&G or an average of all three years or two years or one year to value your company?
3) Why is P&G trading at a premium/discount to all the comparable companies or a select group of comparable companies and why are you taking that particular multiple to value your company?
4) Why is P&G trading at a premium/discount to Unilever and is that discount or premium justified going forward?
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