Instruc$($ons for the Beleza Natural Case

$1.$ What are the key elements of Beleza Natural$$s business strategy? Explain in a couple of

paragraphs.

$2.$ How does the firm structure its processes to support this strategy? Compare Beleza with

Classic Hair salon in terms of variety of services, cost, and volume. Where would you

place Beleza and a classic hair salon in the product$-$process matrix? Place both on the

diagram.