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Intermediaries play an important role in matching Select one: O a. Product to region O b. Dealer with customer O c. Manufacturer to product
Intermediaries play an important role in matching Select one: O a. Product to region O b. Dealer with customer O c. Manufacturer to product d. Supply and demand A company's channel decisions directly affect every Select one: a. Employee in the channel O b. Channel member Oc. Customer's choices Od. Marketing decision uses buyers' perceptions of what a product is worth, not the seller's cost, as the key to pricing. Select one: O a. Price elasticity O b. Value-based pricing O c. Variable cost O d. Value-added pricing The airline industry alters the price of its seats based on the type of seat, the number of seats remaining, and the amount of time before the flight departs. This is example of: Select one: a. FOB-origin pricing Ob. Zone pricing Oc. Dynamic pricing Od. Basing-point pricing The main aim of modern marketing is to: Select one: O a. Make products to earn maximum profits O b. Earn profit through customer satisfaction O c. Aggressively sell products to customers O d. Focus on the features of the product
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