Question
International business case: Lebanon and marihuana Current situation: the Lebanese government has legalized marijuana for medical prescription and manufacturing, but not for self-treatment/recreational use. Goal
International business case: Lebanon and marihuana
Current situation: the Lebanese government has legalized marijuana for medical prescription and manufacturing, but not for self-treatment/recreational use.
Goal should be to improve current cannabis regulations and their implementation in order to marketize it inside and outside of Lebanon.
Task: Doing a SWOT analysis for this idea with a concise explanation, taking into account Lebanons economical,social and political situation.
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International Marketing And Export Management
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
8th Edition
1292016922, 978-1292016924
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