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International management of a company requires a different perspective and a different approach. From a strategic analysis perspective companies either entering or operating in a

International management of a company requires a different perspective and a different approach. From a strategic analysis perspective companies either entering or operating in a foreign environment have to consider a number of factors. Identify at least three areas that a company should consider when operating or planning to operate overseas. List one each of the potential strengths, weaknesses, opportunities, and threats that any company should consider and may face when entering or operating in a particular foreign market.

Note: You can identify a specific company and country. you can either focus on an American company and product going into an overseas market, or a foreign company entering the US market. It can be a company and product currently entering into a new market, or one that has already entered a foreign market.

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