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Iron Corp is an iron ore exploration company based in Vancouver. It is considering expanding operations into a small country in South America. The country
Iron Corp is an iron ore exploration company based in Vancouver. It is considering expanding operations into a small country in South America. The country is emerging, and speculators believe there are significant iron reserves available. The country is poor with high inflation and unemployment and does not have a welfare program. Iron lCorp is hoping that by investing in the country, it will help the people living there. The country's government was previously a dictatorship but recently held a democratic election. However, there are rumours that the election was corrupt. The government is offering Iron Corp the opportunity to purchase exploration rights to a remote rainforest that is home to a rare species of monkeys. Environmental protestors have been vocal about the country's plans to sell drese rights. Iron Corp plans to use stateoftheart technology to mine for the iron. Very few of its competitors have access to this technology. State the general environment factors that are identified in the PESTEL acronym (6 marks]. Based on the facts stated above, describe how Iron lCorp might analyze each PESTEL factor before deciding whether to invest in the country [Eu marks)
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