Is It Time to Break Up Google? Google has an 80 percent market share in search advertising. It is a monopoly. In the early 20th century, Supreme Court Justice Louis Brandeis said, "in a democratic society the existence of large centers of private power is dangerous to the continuing vitality of a free people." He believed that unless it is a natural monopoly it should be broken up. Source: The New York Times, April 22, 2017How does Google's dominant position as a provider of Internet advertising inuence the price and quantity in this market? It O A. lowers the price of a unit of Internet advertising so that Google can sell as many units of Internet advertising as possible O B. means that Google is a price taker. It provides the quantity of Internet advertising that consumers will buy at the market price 0 c. has no effect on the price and quantity of Intemet advertising because the price and quantity is determined solely by demand 0 D. enables Google extract most of the consumer surplus by acting like a perfect price discriminating monopoly