• It costs thousands of dollars to generate an application (apps) for the Apple iPad. Just offering an APP is not a guarantee of success. The most successful APPS, sold as downloads, have to offer true functional value. Apple takes weeks to review an app proposal; only with Apples approval can an APP be officially offered for the iPhone or iPad. If you were Apple manager in charge of APPs, what research would you want to see within the proposal to approve a new app for the iPhone or iPad? Explain with the help of highlightung management question and research question.