it is late June, and Sandra, head of operations at

Mintendo, and Bill, head of sales of We $$R$$ Toys, are

about to get together to discuss production and marketing

plans for the next six months. Mintendo is the manufacturer of the popular Game Girl handheld electronic game

that is sold exclusively through We $$R$$ Toys retail stores.

The second half of the year is critical to Game Girl$$s

success, because a majority of its sales occur during the

holiday shopping period.