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it may seem backward, but this week you are going to be focusing on one of the first parts of your final strategic plan presentation:

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it may seem backward, but this week you are going to be focusing on one of the first parts of your final strategic plan presentation: what your rationale is for choosing the company. In doing so, I want you to reflect on these questions you answered in Week 1: Where are your compa ny's outreach/engagement practices now? Where do you want them to be? How do you think you'll need to get there? As you've investigated and reviewed further, your answers may have changed. In a one- page paper. answer either how each question's answer has changed or how your research has confirmed your original response. The answer to number three will also inform the outreach plan portion of your presentation: Do you need a marketing campaign? A team of people focused solely on your plan? Money? Support? The needs you have should inform the tone and framing of your entire presentation; remember. you're outlining what you need and the steps to get there

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