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It will also be necessary to research and critically analyse internal and external business environments of relevance to the product or service. Below you must
It will also be necessary to research and critically analyse internal and external business environments of relevance to the product or service. Below you must provide an overview on which product or service your marketing strategy is about and why you have chosen this
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Principles of Marketing
Authors: Philip Kotler, Gary Armstrong
14th Edition
132167123, 132997266, 9780132997263, 978-0132167123
