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ite an ew 1 pm :37 pm 4:13 pm e s team i, 3:48 pm stments E horse ca Fri, 3:24 pm Fri, 3:00 pm Fri, 2:35 pm R Fri, 2:11 pm F Budgeting for product promotion LL 5 GB GameBa % V Linda Lopez Board Member, Marketing .Fri, 5:01 pm M myMU | all Content Linda Lopez Board Member, Marketing | Andrews Corporation O 77.1% T Nathan, I been trying to get a handle on the proposed marketing budgets for next year and need some more information to better evaluate our plans. I'm especially interested in the High Tech segment and how our Acre product stacks up to the competition. Our data show awareness for Acre is 79.7%. G 50.6% Q Search or enter address 98.8% O 79.7% Due to changes in our strategic focus, we plan to shift attention and budget resources for product promotion. This means that next year the promotion budget for Acre will be reduced to one million dollars. Can you estimate the awareness level we can expect for Acre given this anticipated change in spending? Respond Based on our analysis of this segment, estimates
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