iven the following data from a recent Comparative Competitive Efforts page in the CIR: Your company's competitive advantages in the AC Camera segment had equally-sized positive impacts in powering your company's market share to 2.6 percentage points above the industry average. The number of weeks your company held sales promotions was your company's biggest percentage competitive disadvantage; your company's next two biggest percentage competitive disadvantages related to expenditures for website displays and advertising. Your company was outcompeted by rivals in securing special contracts with multi-store chains. Your company's percentage competitive advantages and disadvantages on the 10 competitive factors affecting AC camera sales and market share resulted in a net overall competitive advantage of a size sufficient to produce a market share that was 2.6 percentage points above the industry average. Your company's sales volume and market share in the AC Camera segment were negatively impacted by your company's P/Q rating, number of models, and warranty period