Jack the Butcher is reopening his organic butcher shop. He needs some marketing strategies to boost his customers and sales. But he also needs to get a $3000 loan from his banker. According to organic meat industry and the fact that we did a survey and the following pictures are the statistics. what kind of marketing strategies you suggest, so that Jack can convince his banker that organic meats are popular and his marketing strategis are going to work and grow his business. What kind of products should he consider puting in his shop? there were also a question In survey about which kind of meat products people usually buy and the answer was (ordered by popularity); 1.Chicken 2. red meat 3.fish and seafood 4.Soy

1. Would you be willing to pay an extra charge for an organically produced meat? Answered: 20 Skipped: 0 Yes 50% 10 No 20% 4 Maybe 30% 6 I don't consume meat 0% O 2. When you buy meat, where do you usually buy it? Answered: 19 Skipped: 1 Supermarket 73.68% 14 Local Butcher 26.32% 5 Doesn't apply to me 0% 0 If you buy in a supermarket, 12 which supermarket