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Jaime thinks Netflix original series are the best. When shopping around for a streaming channel, he actively sought out positive information about Netflix and avoided

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Jaime thinks Netflix original series are the best. When shopping around for a streaming channel, he actively sought out positive information about Netflix and avoided negative information about Netflix. This is an example of a. appealing to consumer needs b. spreading activation c. product categorization d. confirmation bias e. the theory of planned behavior

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