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Jake, a customer service representative for ABC Retail Inc. has seven levels of management between himself and the company's CEO. In contrast, his friend Rhonda,
Jake, a customer service representative for ABC Retail Inc. has seven levels of management between himself and the company's CEO.
In contrast, his friend Rhonda, a customer service representative for XYZ Retail Inc. has only four levels of management between her and the company CEO.
Compared to XYZ Jake's company has which one of the following types of organizational structure?
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Strategic Brand Management Building Measuring And Managing Brand Equity
Authors: Kevin Lane Keller
3rd Edition
0131888595, 9780131888593
