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Jakob wasn t sure what kind of salsa he wanted to get for his upcoming Super Bowl party. It seemed like there were dozens of

Jakob wasnt sure what kind of salsa he wanted to get for his upcoming Super Bowl party. It seemed like there were dozens of varieties to choose from. He noticed that he could sample a few at a station in the store. He tried four, rejected two, and bought several jars of the two he really liked. He also ended up buying a differentand more expensivekind of tortilla chip after tasting it. Marketers identify this as a success story of the
visual sense.
tactile sense.
olfactory sense.
auditory sense.
taste sense.

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