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Janet's Lasagna Come Out Tomorrow major competitors are: World's Best Lasagna $11.99 30% unit market share Vicky's All Natural Organic Lasagna $14.99 5% market share

Janet's "Lasagna Come Out Tomorrow" major competitors are:

  • World's Best Lasagna $11.99 30% unit market share
  • Vicky's All Natural Organic Lasagna $14.99 5% market share
  • Denunzio's Delicious Lasagna $11.79 20% unit market share
  • Private Label (store brand) $9.99 15% unit market share
  • Mindy's Magnifico Lasagna $12.99 10% unit market share
  • Shawn's Saucy & Spicy Creation $12.49 15% unit market share

Note that all products are the exact same size.

What price would you recommend "Lasagna Come Out Tomorrow" be sold for in retail stores and why?

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