Jared and James are business partners at a small software firm in Denver. They are looking for ways to increase employee satisfaction and organizational commitment. Jared is of the view that they should offer cafeteria plans to their employees, whereas James feels that health insurance plans will prove more beneficial to their employees. Even though both Jared and James want to provide fringe benefits to their employees, their differing preferences for the type of benefits represent ______. Multiple choice question. affective conflict cognitive conflict a conflict of emotion a conflict of interest