jen liu and larry mestas are seeking venture investors to help fund the expected growth in their frozen yogurt company Venture described in problem $3$ and $4.$ Use the vis indicator guidelines presented in figure $2\mathrm{.}8$ and $2\mathrm{.}9$ to score jen and larrys frozen yogurt venture in teems of the items in the pricing prifitability factor category comment on the likely attractiveness of this business opportunity to venture investors