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Jo and Lisa, parents of one of your classmates, are starting a business that will provide packing, cleaning, and hauling services to college students. You
Jo and Lisa, parents of one of your classmates, are starting a business that will provide packing, cleaning, and hauling services to college students. You have been hired as a consultant to help them select from among five generic types of competitive strategy to pursue as their company enters the marketplace. What are the five generic types of competitive strategy?
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Statistics For Business And Economics
Authors: Paul Newbold, William Carlson, Betty Thorne
8th Edition
0132745658, 978-0132745659
